In 2024, Nonplus was engaged to deliver ‘plug-in’ marketing and PR services to S30 Studio’s head office, as well as support the rollout of the marketing program to its broader franchise network. In lieu of having a marketing and PR team, Nonplus worked with the immersive fitness studio to deliver ongoing brand and sales campaigns, in line with the strategy our team developed to support expansion. ​The agile nature of Nonplus’ services make us the perfect partner to supporting this scaling start up, providing communications, brand strategy, publicity, influencer, event and marketing services. Over 50 pieces of PR coverage secured over the past 12 months working together includes hits in Body + Soul, news.com.au, The Daily Telegraph, UrbanList, The West Australian, New York Post and Daily Mail. In addition, Nonplus supported the development of a brand ambassador and family influencer network which has seen over 100 social media placements over the initial seven months since launch. Earlier this year, Nonplus launched the first S30 Studio in the Northern Territory, which secured coverage in 7News and the NT News, along with influencer channels.